Akram Haidamous
One of the leading packaged food companies that presents over 200 different products across the GCC andSub-Sahara region. With a main focus on family, for over 50 years, Goody has aimed to empower females by giving them ‘best in class’ ingredients, as well as ‘best in class’ tools that would assist them in their daily quest to amaze.
Design a flow for the AR experience
Design wireframes and a concept for the Experience
Work closely with the AR developers to make sure the end result is up to standard
To interact with our consumers while they are grocery shopping and give them all the information they need.Whether it is nutritional facts that guides them on what to purchase, or recipes that suggests what to cook.
A big challenge is how to get users to want to re use the AR experience after using it the first time
We had to figure out how to navigate the user in a 3d space
We had to figure how to find a good balance between an interactive yet responsive AR experience
This project will be targeted mainly to the millennials, who are mature enough to know what they need, and curious enough to look for the right brand and correct source of food.
She generally cooks and works, she uses technology in her daily life and has a good understand of new tech trends
They generally take care of their kitchen, they are picky with the product they choose to consume, and they enjoy cooking
We made sure to guide the user from scanning the connected product, to navigating them within the 3d space, and making sure to show the right balance of imagery to text, that makes the experience much smoother
A platform that that facilitates and enhances all aspects of planning and booking for a night out with friends.
A b2b Marketplace that allows it's network of clients to make their recurrent purchases from CCI and other vendors online through, digitizing the experience.
An E-comerce website for users to purchase IQOS devices and accessories.
Born as a response to the unprecedented challenges facing nightlife industries in 2020
