Akram Haidamous
CCI is one of the key bottlers in Coca-Cola System. CCI produces, distributes and sells sparkling and still beverages of The Coca-Cola Company (TCCC) across Turkey, Pakistan, Kazakhstan, Azerbaijan, Kyrgyzstan, Turkmenistan, Jordan, Iraq, Syria and Tajikistan
Worked closely with the service designer, User research, creating user flows, and user journeys
Designed wireframe and high fidelity prototypes of multiple different flows
Ran Usability tests with various CCI customers
Strategizing a minimum viable product (MVP) to test the desirability of the marketplace solution. This MVP will be in wireframes format in order to identify desirability and usability issues with the buyers.
A big challenge, was to convince buyers to switch their tried-and-tested ways of doing business and transition to a digital platform
We had to use a b2c approach with very common B2B features
Testing various registrations, purchase and checkout flows with CCI’s client to recommend the best solutions that should be furthered designed
This project will mainly target routined workers who looks for new technology to improve their experience and the pioneer a more tech savvy user that is always looking for new products to sell.
Generally the owners of small restaurants, they tend to be on-premise. Their main drive for adopting the marketplace is to optimise operations and deliveries
Generally the owners of kiosks, tobacco shops and bakals. Their main drive for adopting the marketplace is to find new products their customers will enjoy
The CCI marketplace app is unique as a partner of any of the brands found on the app can login using quick registration. Only new partners will have to go through a simple registration process
The CCI marketplace app is unique as a partner of any of the brands found on the app can login using quick registration. Only new partners will have to go through a simple registration process
Part of the user test was figuring out which cart seemed the most intuuitive to users.We tested single cart, multi cart and multiple cart.Multiple carts was the clear winner, and was the most practical to implement within CCI’s operations.
A B2B Marketplace that allows it's network of clients to make their recurrent purchases from CCI and other vendors online through, digitizing the experience.
Since the clients are not all very tech savvy, i decided to go for a passwordless very simple onboarding process
We wanted to give users a very simple purchasing experience, by categorizing items and simplifying the process as much as possible
A platform that that facilitates and enhances all aspects of planning and booking for a night out with friends.
An E-comerce website for users to purchase IQOS devices and accessories.
Born as a response to the unprecedented challenges facing nightlife industries in 2020
A website that celebrates the love of food, with a decade of inspiring the community with delicious food solutions
