Black ELD Logo

A Community-Based Electronic Music Fundraiser

Event is done
Eld Laptop and Phone Combo

About ELD

Born as a response to the unprecedented challenges facing nightlife industries in 2020, Electronic Labor Day (ELD) was conceived as a digital electronic music festival with the goal to monetarily support non managerial staff.

Company type

NGO

Sector

Festivals | Event

Platform

Website

My role

Lead the experience and UI design of the project.

Plan the service design of the event

Lead the development team and QA'd the end result

Unique problems to solve

Navigate between 8 rooms

The festival is hosting 8 artists at all times each in a single room, a challenge i had to solve was making navigation between rooms possible in the same page

Fit a schedule with 300 acts on a single screen

The festival was hosting 300 artists, i had to figure out a way to display when each artist was playing and in which room in an easy way to visualize

Create a timeline that keeps track of the current acts

I had to figure out a way to display what artist is currently playing and what artist will be playing next at the same time as the livestream, while keeping track of delays and changes in the schedule.

Target audience

The Electronic Labor Day website is used to collect donations and livestream the event.

Music fans

A wide range of individuals  with drastically different taste in music. They are all looking to watch their favorite artists play and experience a virtual festival during the Covdi-19 pandemic.

Promoters

Artist promoters, they are helping provide content and promoting to the artist's audience

Music fans

A wide range of individuals  with drastically different taste in music. They are all looking to watch their favorite artists play and experience a virtual festival during the Covdi-19 pandemic.

Promoters

Artist promoters, they are helping provide content and promoting to the artist's audience

Sitemap

The website was feature packed, especially the livestream page. I went for a wide sitemap to make navigation simple especially for finding event and artist play times, since it was a 24h event, with 8 acts happening simultaneously at the same time

ELD sitemap

Meet the ELD website

A fully responsive custom website. The ELD website was built to handle the livestream of 8 different artist simultaneously, and collect donations.

phone and browser eld website

Multi room livestream decisions

The ElD event was hosting 8 artists at all times, each on a separate livestream to simulate multiple venues or rooms in a festival. To simplify the experience for the user, i designed a tab bar to easily switch between rooms quickly, and underneath was a tracker that showed the current and previous act.

livestream phone deviceBrowser page for live

Schedule at a glance

The client wanted a schedule to quickly glance at the schedule for the event. I created cards holding the schedule of each room next to each other, to make it responsive on all display and to give an easy visual representation to the viewer.

phone schedule Browser View for Schedule

Artist profile

I displayed the 300 artists contributing to the event, in a modern grid displaying their profile image and name. If the user is looking for a specific artist all it takes is a quick search and you find them

artist profile phone
Browser View of Artists

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