Rivoli Group Logo

Rivoli Group

An Emakina Project

The Rivoli Group is today, synonymous with luxury lifestyle retail. Over the last three decades, it has established a wide footprint, serving its customers across the UAE, Oman, Qatar and Bahrain offering a diverse portfolio of over 100 prestigious international brands and an unmatched retail experience.

About This Project

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Company Type

Retail Group
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Sector

Retail
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Platform

E-Commerce
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Work

UI/UX

About Rivoli Group

Rivoli encompasses a wide spectrum of all things premium such as watches, eyewear, jewelry, leather accessories and writing instruments.

Objectives

Design the User Experience and User Interface of Rivoli Vision, and Rivoli Shop E-commerce Website.

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Unique problems to solve

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Simplify purchasing Prescription glasses

The client wanted a frictionless way for users to purchase prescription glasses
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Two different Websites with a similar Experience

The client wanted the two websites to have a similar experience
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Cater to a Large Target Audience

The website had to cater to multiple buyers from very different social classes and very different needs

Target Audience

The Rivoli Vision website would cater to an audience looking to purchase prescription glasses and lenses as well as Luxury sunglasses.
The Rivoli Shop website, would cater to average customer looking for a mid tier watch, as well as affluent customers looking to purchase a high luxury Swiss watch

Clients with Vision Problems

They usually purchase prescription glasses or subscribe to lens services. They are regular customers who prefer Rivoli's products to help enhance their vision

The Average Joe

They generally purchase mid tear sunglasses or fashion watches, with the ocasional larger purchase of a heritage watch or high luxury brand sunglasses

The Affluent Client

They generally look for high end brands, and unique products. They generally purchase high luxury sunglasses, or high end swiss watches

Meet the Rivoli Vision and Rivoli Shop Websites

Two fully responsive E-commerce websites

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Purchasing Prescription Glasses Done Right

Purchasing an adding prescription lenses to glasses can be a tedious process. I split the process into small easy to consume steps that any user was able to follow and purchase the perfect glasses to meet his needs.

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Two Different Website with very similar UX

The client wanted both website to have a very similar user experience while catering for different clients. A solid design system was the perfect tool to getting a consistent result

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Electronic Labor Day

Born as a response to the unprecedented challenges facing nightlife industries in 2020, Electronic Labor Day was conceived as a digital electronic music festival with the goal to monetarily support non managerial staff

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